Actor and entrepreneur Ashton Kutcher lauded OpenAI’s generative AI video tool Sora at a recent event. “I’ve been playing around with Sora, this latest thing that OpenAI launched that generates video,” Kutcher said. “I have a beta version of it, and it’s pretty amazing. Like, it’s pretty good.”
He explained that users specify the shot, scene, or trailer they desire. “It invents that thing. You haven’t shot any footage, the people in it don’t exist,” he said.
According to Kutcher, Sora can create realistic 10-15 second videos, despite still making minor mistakes and lacking a full understanding of physics. However he said that the technology has come a long way in just one year, with significant leaps in quality and realism.
“The generation of this (video) that existed one year ago, as compared to Sora, it’s leaps and bounds,” said Kutcher
He further added that OpenAI’s Sora will lead to personalised movies and a higher standard of content through increased competition.
Kutcher pointed out that creating a single establishing shot of a house could cost thousands of dollars, whereas Sora can generate the same shot for just $100. The platform’s capabilities extend to action scenes, allowing users to create complex scenarios without the need for expensive CGI departments or stunt performers.
“I didn’t have to hire a CGI department to do it. In five minutes, I rendered a video of an ultra marathoner running across the desert being chased by a sandstorm,” said Kutcher.
With the upcoming launch of NVIDIA’s new GPU, performance is expected to increase by 30 times, enabling the creation of entire movies. “The Blackwell cluster that NVIDIA is about to launch is 30 times more performant than the existing GPUs,” said Kutcher.
OpenAI is also pitching Sora to Hollywood and other entertainment giants. The AI startup has been actively arranging meetings in Los Angeles with Hollywood studios, media executives, and talent agencies.
Actress Scarlett Johansson recently sued OpenAI over the unauthorized use of a voice that closely resembled hers in their AI model, GPT-4o.
Johansson expressed shock and anger upon discovering that one of the voices in OpenAI’s GPT-4o, named Sky, bore an uncanny resemblance to her own voice. She had previously refused to grant licensing permissions to OpenAI’s CEO, Sam Altman.
Kutcher’s venture capital firm, Sound Ventures LLC, is one of the investors in the open-source AI company Hugging Face.
Recently, Sound Ventures participated in a $235 million Series D funding round for Hugging Face, alongside Salesforce, Nvidia, and Microsoft, as reported by Yahoo Finance. This funding round has propelled the unicorn AI company to a valuation of $4.5 billion.
Earlier in May, Kutcher’s Sound Ventures raised nearly $243 million within five weeks for a fund dedicated to investing in AI startups.
.png){kind=small}
