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After OpenAI, Meta And Google Met Big Hollywood Studios For AI Videos

Tech giants Meta and Google engaged in discussions with major Hollywood studios to acquire licenses for their AI video generation platforms, Bloomberg reported. These meetings come after OpenAI reportedly spoke to several Hollywood studios regarding the potential integration of its AI video generation model, Sora.

Both Meta and Google are working on technology that can make lifelike scenes from text prompts. They’ve even offered millions of money to work with studios, the report said. Microsoft backed-OpenAI is also talking about similar conversations. Movie studios in Hollywood and lots of filmmakers are already using artificial intelligence in their work.

For example, Tyler Perry used AI to redo the makeup for his character Madea in movies. Also, Director Robert Zemeckis used AI to make Tom Hanks look younger in a movie he’s making. All the major players are competing against each other to win the AI race.

While OpenAI’s Sora AI text-to-video generation tool was launched earlier this year, Google recently announced its AI video generation tool Veo during Google I/O this month. On the other hand, Meta has been working on its AI video generation model Emu since last year.

According to Google, Veo is the company’s most capable video generation model to date. It generates high-quality, 1080p resolution videos that can go beyond a minute, in a wide range of cinematic and visual styles.

This video generation model will help create tools that make video production accessible to everyone. It accurately captures the nuance and tone of a prompt, and provides an unprecedented level of creative control — understanding prompts for all kinds of cinematic effects, like time lapses or aerial shots of a landscape.

Veo can generate video that closely follows the prompt. It accurately captures the nuance and tone in a phrase, rendering intricate details within complex scenes. When given both an input video and editing command, like adding kayaks to an aerial shot of a coastline, Veo can apply this command to the initial video and create a new, edited video.

Also, it supports masked editing, enabling changes to specific areas of the video when you add a mask area to your video and text prompt. Veo can also generate a video with an image as input along with the text prompt. Google is also planning to bring some of Veo’s capabilities to YouTube Shorts and other products.

On the other hand, OpenAI’s Sora comes with similar features. Sorra AI model can also create realistic and imaginative scenes from text instructions. It can generate videos up to a minute long while maintaining visual quality and adherence to the user’s prompt.

The AI video model from OpenAI is able to generate complex scenes with multiple characters, specific types of motion, and accurate details of the subject and background. The model understands not only what the user has asked for in the prompt, but also how those things exist in the physical world.

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