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AI and Machine Learning Usage up 15.5% Among Marketing Teams, Snowflake Modern Marketing Data Stack Report Finds

BOZEMAN, Mont., Sept. 15, 2023 — Snowflake has released its Modern Marketing Data Stack 2023: How Data-Forward Marketers Are Redefining Strategies to Unify, Analyze, and Activate Data to Boost Revenue…

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Tailbox Raises $1.5 Million for AI-Based Tour Guide: Startup Funding Roundup

Skift Take Tailbox is the latest generative AI startup in travel to raise venture capital, this time with a future vision to provide travelers with a personal digital tour guide….

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MicroStrategy Recognized as A Leader in Snowflake’s Modern Marketing Data Stack Report – MicroStrategy (NASDAQ:MSTR)

MicroStrategy enables joint customers to build AI/BI solutions on Snowflake’s Data Cloud utilizing the latest MicroStrategy AI/BI platform to drive insights and productivity MicroStrategy® Incorporated MSTR (“MicroStrategy” or the “Company”),…

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What’s the future of AI in your workplace?

While most workplaces are not using artificial intelligence (AI), the technology is getting attention and raising some concerns, a recent Top Workplaces survey shows. Workplaces are bringing human resources technology…

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Making Sense of Dark Data With AI: Hidden Treasures for Marketers

The Gist Hidden potential. Dark data, often ignored, can be a treasure trove of business intelligence when properly harnessed using AI. Security risks. Holding onto dark data without analyzing it…

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Taking a careful approach to AI in marketing

(© Lerbank-bbk22 – Canva.com) In the 2023 State of Marketing AI study from Drift and the Marketing AI Institute, it’s clear that marketing (and marketers) are at a crossroads. The adoption…

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