

AI and tax prep: Practitioners weigh the pros and cons
First came the adding machine, then the calculator and the PC. The laptop turned accounting into a portable profession and the internet opened new horizons for research and marketing. All…
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AI Promises Humanity One Last Job. Helping AI Help Humanity
From dethroning chess masters and game show champions to outperforming radiologists, the dazzling—and at times overwhelming—world of artificial intelligence raises deep questions about the future of human jobs. In the…
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What Smart Companies Know About Integrating AI
Idea in Brief The Opportunity AI has the power to gather, analyze, and use enormous volumes of individual customer data to tailor the customer journey at every touch point. The…
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Salesforce Announces AI Cloud
SAN FRANCISCO, June 12, 2023 — Salesforce today announced AI Cloud, the fastest and most trusted way for Salesforce customers to supercharge their customer experiences and company productivity with generative…
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Salesforce announces AI Cloud to empower enterprises with trusted generative AI
Join top executives in San Francisco on July 11-12, to hear how leaders are integrating and optimizing AI investments for success. Learn More Salesforce announced today the launch of AI…
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Wakefit turns to AI to transform Ayushmann Khurrana into a kid for its latest campaign
Prateek Malpani, head of brand marketing, Wakefit, reveals the whys and how’s of this kiddish campaign. A cursory glance at today’s mattress ads, shows similar themes, like sleeping well, improving…
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