Donald Thompson: Cut through AI noise with authentic, inclusive marketing
Artificial intelligence is a game-changing tool to boost efficiency and productivity. However, consumers are seeing the unintended consequences when marketers rely too heavily on AI technology to cut costs and…
Mastering prompt engineering to elevate AI in clinical practice
As health care professionals, we are constantly seeking innovative ways to leverage technology to improve patient outcomes. One emerging tool with immense potential is artificial intelligence (AI). However, to fully…
Why Google’s Nest Speakers Need Gemini AI to Improve Its Assistant
When it comes to smart speakers there are two main options: Amazon Alexa on Echo speakers, and Google’s Assistant on the Nest Audio line. After the reveal of Assistant powered…
AI-Guidance Boosts Arrhythmia Ablation Success in Persistent Cases
BOSTON — For persistent atrial fibrillation (Afib), adding artificial intelligence guidance for ablation site selection improved success, the TAILORED trial showed. Freedom from Afib after one procedure regardless of antiarrhythmic…
Power play in hybrid AI: IBM and Dell in focus
The Microsoft-OpenAI partnership has catalyzed a massive capital spending buildout and a run on graphics processing units. To give you a sense of the scale, in the last quarter alone,…
Beyond The Content Panel: How Generative AI Is Shaping Content Creation
During the 2024 B2B Marketing Exchange, I hosted a panel discussion featuring some of the industry’s sharpest minds. One of those speakers was Dana Harder, Partner at Unreal Digital Group,…
