OpenAI, the Microsoft-backed artificial intelligence (AI) research organization, has announced a new partnership with Reddit. As part of this collaboration, OpenAI will utilize Reddit’s application programming interface (API) to access and incorporate Reddit content for training its AI models, including the widely popular chatbot, ChatGPT. The financial terms of the deal have not been disclosed.
This partnership with Reddit underscores OpenAI’s strategy to enhance its AI products with a diverse range of data sources. “Reddit has become one of the internet’s largest open archives of authentic, relevant, and always up-to-date human conversations about anything and everything”, said Reddit CEO Steve Huffman in a joint statement. Brad Lightcap, COO of OpenAI, echoed this sentiment, stating, “We are thrilled to partner with Reddit to enhance ChatGPT with uniquely timely and relevant information, and to explore the possibilities to enrich the Reddit experience with AI-powered features”.
The OpenAI-Reddit deal follows closely on the heels of Reddit’s recent partnership with Alphabet, valued at approximately $60 million per year. This deal enables Google’s AI models to train using Reddit’s content, signaling Reddit’s broader strategy to diversify its revenue streams beyond its traditional advertising business.
Reddit, which debuted on the New York Stock Exchange earlier this year, has been actively seeking ways to leverage the extensive value of discussions across its numerous subreddits to boost revenues. Following the announcement of the OpenAI partnership, Reddit’s shares saw a 12% increase in extended trading.
In separate news, there have been allegations that OpenAI is using content from Google’s YouTube to train its AI model, Sora. OpenAI CTO Mira Murati, in a recent interview with the Wall Street Journal, expressed uncertainty over whether Sora is being trained on YouTube videos. Murati clarified that OpenAI’s models are developed using publicly available data and licensed data.
Google CEO Sundar Pichai responded to these reports, emphasizing that Google will address the situation if OpenAI is indeed using YouTube content without proper authorization. “Look, I think it’s a question for them to answer,” Pichai said. “I don’t have anything to add. We do have clear terms of service. And so, you know, I think normally in these things we engage with companies and make sure they understand our terms of service. And we’ll sort it out”, he added.
These developments highlight the growing importance of vast and diverse data sets in training advanced AI models and the ongoing efforts of major tech companies to navigate the complexities of data usage and partnerships in the AI landscape.
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