2024: Navigating Marketing’s Polarized Pathways
The Gist Complex challenges. Brands face unprecedented challenges including global conflicts, societal divides, and a volatile US election. Consumer expectations. Customers demand transparency and authenticity, expecting brands to align with…
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Want to ask ChatGPT about your kid’s symptoms? Think again — it’s right only 17% of the time
The artificial intelligence (AI) chatbot ChatGPT is highly inaccurate at making pediatric diagnoses, a new study finds. Just as many parents may consult websites like WebMD to check symptoms their…
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AI, Reform Will Impact Marketing Communications in 2024
The advancement of Artificial Intelligence and actualisation of the marketing industry reform are among the major factors that will impact the marketing communications ecosystem in 2024, writes Raheem Akingbolu Last…
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Microsoft’s Copilot AI getting broad release across all platforms
Microsoft’s AI chatbot was initially only available in the company’s own search engine, where it was called Bing Chat, but following its rebranding as Copilot in November, it’s now available…
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Hstoday Striking the Right Balance: Navigating Ethics and Trust in AI and Commercial Data for Homeland Security
In the realm of homeland security, the marriage of artificial intelligence (AI) and commercial data holds immense potential but comes with ethical considerations and trust implications that demand careful consideration….
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Samsung should learn from ChatGPT to make sure the Galaxy S24’s AI features don’t feel like a gimmick
If you’ve been following smartphone news over the last few months then you will know one of the biggest stories (like all of tech) has been the rise of AI…
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