Artificial Intelligence Ethics in Consulting: Balancing Innovation and Responsibility
Top consultancy companies use AI tools to solve their business problems. These AI tools, although highly useful, come with their own set of weaknesses. Since these AI models are trained…
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Platforms Are Autogenerating Creative – And It’s Going To Be Terrible
The most important thing in advertising is the actual creative. And major ad platforms are well on their way to an era of creative innovation. Actually, strike that. I meant…
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How AI Will Revolutionize the Industry
By Sandiip Kapur Marketing is going through a transitional time. The way marketers work has fundamentally changed due to new technology, which impacts everything from the responsibilities of the…
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Inhouse Counsel More Focused on AI + Automation Than US Law Firms – Survey – Artificial Lawyer
A survey of over 200 senior lawyers at AmLaw 200 law firms and those working inhouse at major corporations, mainly with a professional interest in disputes, has found that inhouse…
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Toys’R’Us turns to OpenAI Sora for its latest commercial — here’s what it looks like
Toys’R’Us, the infamous toy brand says it’s created the world’s first-ever real brand commercial using OpenAI’s much-hyped text-to-video tool Sora. The minute-long video features an AI-made recreation of the iconic…
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Hypergro.ai leverages AI for marketing efficiency and targeting
Hypergro.ai is a new-age generative AI startup that focuses on solving core marketing problems for brands, such as identifying and understanding target audiences, providing actionable insights on consumer behavior, preferences,…
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