AI sovereignty and ethics: The narrative of 2024. What does 2025 look like?
AI ethics and sovereignty are profoundly human issues. As we reflect on the AI landscape of 2024, it’s clear that the narrative has been dominated by two intertwined concepts: sovereignty…
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Generative AI vs. Traditional AI: The Future of Marketing
The Gist Generative AI vs. traditional AI. Learn how traditional AI handles tasks like predictions and automation, while generative AI excels in creative content and campaign strategies. Marketer’s knowledge. Discover…
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Using AI-Driven Data Platforms While Remaining Ethical
Editor’s Note: New data platforms with AI capabilities are promising a greater ability to profile, segment and identify similar audiences for target marketing purposes. However, the use of AI has…
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Is AI decision-making too much of a leap of faith?
The Institute for Fiscal Studies (IFS) Tax Law Review Committee recently published a paper on the use of artificial intelligence (AI) in automated decision-making (ADM) in tax administration. If you…
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Insurers grapple with AI ethics and regulation
With U.S. and Europe both weighing in on insurers’ use of AI, insurers and insurtechs are considering the ethics of AI applications in their business. In the U.S., NAIC, the…
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Insights from Publicis Sapient’s CTO
As digital transformation becomes paramount for businesses across the globe, companies like Publicis Sapient stand at the forefront of innovation, helping organizations navigate the complexities of a rapidly changing technological…
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