64% of Brits in favour of Gen AI marketing
Almost two-thirds (64%) of consumers feel personalised recommendations are important and nearly a third (30%) go as far as to say that personalised recommendations are one of the top ways…
Read More »How AI-Generated Video Is Transforming B2B Marketing
Listen NEW! Listen to article Sign in or sign up to access this audio feature! No worries … it’s FREE! Throughout my two decades as a serial entrepreneur and marketing…
Read More »Pritika Mehta outlines AI-driven future for Indian entrepreneurs
Pritika Mehta, an Indian-American entrepreneur and AI expert, stands as a beacon of inspiration for Indian founders. With a Master’s degree in Artificial Intelligence from the State University of New…
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Cognigy lands cash to grow its contact center automation business
Philipp Heltewig, who was CIO at marketing firm Sitecore before it was sold to private equity group EQT in 2016, joined forces with Sascha Poggemann and Benjamin Mayr eight years…
Read More »Sora Who? Kling Is the New AI Video Generator Everyone Is Talking About
While OpenAI’s forthcoming Sora AI video generation tool has creatives both tantalized and horrified, a new player has emerged that has many AI enthusiasts crowing about its capabilities. Developed by…
Read More »The human ‘X-factor’ in AI-driven marketing
A few years ago, as whispers of artificial intelligence (AI) began permeating the marketing sector, there was a palpable buzz. Part excitement, part scepticism. Across industry gatherings and in hushed…
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