6 Ways Coca-Cola Uses Generative AI For Advertising & Marketing
Throughout 2023, Coca-Cola has embraced generative AI technology from OpenAI and Stable Diffusion in its advertising, launching several experiential marketing campaigns. These campaigns demonstrate the transformative impact of AI on…
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2023 – the year in Marketing
This year, the marketing industry was turned upside down by generative AI. Most of the conversations started with whether or not it’s a good thing and quickly turned to “We…
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AI Advancements Transforming Industries and Lives
Introduction to AI advancements In recent years, there has been a notable increase in the use and innovation of artificial intelligence (AI) technology. These advancements are making considerable progress in…
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Strategic Innovation: 6 Ways AI Will Reshape Your Business Landscape
Share Tweet Share Share Email The age of artificial intelligence (AI) is upon us, and it is both expansive and formidable. Undoubtedly, it can revolutionise every aspect of a company,…
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5 Stages Of AI Maturity In Marketing: A Blueprint For The Marketing Revolution
Image: Shutterstock Line, a messaging app popular across Asia, has been largely responsible for popularizing a playful and engaging twist to traditional text communication: Participants can use “stickers,” illustrations that…
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How AI could dramatically improve cancer patients’ prognosis
With 1.2 million deaths in the 2020, or 23% of the total number of deaths, cancer is the second biggest killer in the European Union. The figure is all the…
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