AI pretenders infiltrating Influencer marketing in Australia
Natalie Giddings. AI influencers, sometimes hard to spot without a warning sign, are gaining traction in Australia and taking a firm place in the marketing sector, say industry insiders. These…
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Most readers want publishers to label AI-generated articles — but trust outlets less when they do
An overwhelming majority of readers would like news publishers to tell them when AI has shaped the news coverage they’re seeing. But, new research finds, news outlets pay a price…
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Data to Dollars: What Marketing Looks Like in an AI World
Regardless of the brand or the industry, marketers are looking to execute campaigns that will reach their target customers in a way that is better, faster, and cheaper. Artificial intelligence…
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The Ethics of Synthetic Data and Its Impact on Cybersecurity Algorithms
AI and ML algorithms rely heavily on vast data for training and development. However, the availability of high-quality, diverse, and secure data can be a significant challenge. In fact, upon…
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Google Bard Director Talks Usage, Ethics, And Competitive Advantage
In an exclusive interview with Search Engine Journal, Yury Pinsky, Director of Product Management at Google Bard, provides insight into the current status and future trajectory of Google’s experimental AI…
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AI in a Minute: A video series about the tech behind generative AI
The pace of AI increases daily. One minute, the new Bing and OpenAI’s ChatGPT put AI back on the map, then the next minute, it’s copilots, GPTs, and next-generation assistance…
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